Page 23 - Rockford Living Magazine 2017-18
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RE/MAX United owners, Tom and Tracie Rich, know that an intimate knowledge of the local real estate mar- ket is the key to serving their clients
at the highest levels.
“We spend a tremendous amount
of time and resources educating our professional Realtors to be the best agents in the marketplace. The amount of information available to the consumer is growing by the day and to understand what is important and what is actually true can be very confusing for a home seller or home buyer,” said Tom Rich.
“Our RE/MAX United agents are instructed on how to facilitate a home sale and not to ‘sell’ real estate. The intricacies of home sales have never been more complex or with a higher potential for legal or  nancial risk. Having the guidance of a highly skilled, highly trained Realtor can
mitigate the risk to the buyer and seller,” added Tracie Rich.
RE/MAX United’s commitment
to training and education is paying dividends in the local real estate mar- ket. RE/MAX of Michigan recently awarded the franchise with the Market Leader award for highest market share in the markets RE/MAX United serves and the Esprit du Corp award for the collaborative culture the company fosters.
“When you put a group of bright people together and give them the tools and knowledge to serve their cli- ents at the highest levels the industry can offer, you are bound to be success- ful,” explained Tom Rich.
RE/MAX United was also recog- nized as the statewide leader in real estate production per agent, a sign of the collective talent the brokerage has attracted. “We believe in developing
people, whether they’re an agent
or a support member, to the level they aspire to. Inspired, enthusiastic people will go the extra mile to make sure
a client has a delightful experience in buying or selling a home,” commented Tracie Rich.
Broker/Owners Tom & Tracie Rich were named New Franchisee of the Year in 2012, Broker/Owners of the Year in 2013, 2014 and 2015 from RE/ MAX of Michigan. RE/MAX United was named the Rockford Chamber
of Commerce Business of the Year in 2013. RIS Media’s Real Estate Magazine featured RE/MAX United in the May 2017 edition.
RE/MAX United
28 N. Monroe Street, Rockford (616) 866-5800
Education, Knowledge of Local Market Key to Success for RE/MAX United
Photo by Michelle Wise

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